Marketing blogs are dime a dozen but marketing automation blogs are few. With so many MarTech experts out there, blogs are popping up on the internet every day. Obviously, it becomes difficult for you to figure out which blogs to subscribe to. But, neither can you abandon reading blogs altogether.
You should read quality marketing automation blogs to up your MarTech game.
Marketing automation blogs can help you do the right thing, provided you are following the right blogs. To make your life easier, I have shortlisted the top 5 marketing automation blogs that you should follow to get your daily fix of marketing automation!
Hubspot’s Blog: Hubspot is one of the biggest names in the marketing automation industry. So, it is no surprise that it tops the list of marketing automation blogs to follow!
Hubspot’s blog is easy to use, and serves as a great resource for marketers and sales people alike. In fact, the blog is divided into two parts, namely Marketing and Sales. This makes searching for articles, easier.
Moreover, you get access to innumerable user-guides, case studies and calculators that will help you ease your way to success.
Esanosys’s Blog: Vendor-neutral marketing automation blogs are hard to get by on the internet. Vendors themselves run most of the marketing automation blogs out there. So, their opinions might seem to be a bit biased at times.
Esanosys's blog is a great place for marketing automation advice and tips. Moreover, a vendor-neutral tone ensures that you are safe from biases. You can view blogs on any topic by just browsing through the categories, and the recent blog posts can be viewed right away on the very first page. This is a must-visit blog for any marketing automation user.
Marketo’s Blog: The Marketo Blog covers all topics including extremely unique ones before other blogs. They are well-versed in the language of automation, making them a must-read in my list of marketing automation bloggers.
They have an uncanny way of simplifying the most complicated of concepts making their articles easy-to-read and remember. The blog itself is simple enough to navigate through.
You can choose what you want to read directly in the front page. You just need to click on one of the topics that interest you and voila, you get quality content.
Oracle’s Blog: Oracle’s marketing blog, named Modern Marketing Blog needs no special intro from me. If you are looking for a crisp and relevant marketing automation blog to follow, then look no further. This blog lends insights to upcoming automation architecture and focuses on integration of current tools with cloud platforms.
If you are looking for marketing automation literature that focuses on segmentation and personalization, then this is the perfect place for you.
SALESmanago’s Blog: SALESmanago’s blog is a digital marketer’s best friend. They offers a wide range of resources from infographics to recorded webinars that makes their blog a rich goldmine.
In addition to that, you also get access to general marketing automation resources that will help you be a better marketer.
To make sure that you are getting the best out of your marketing automation platform, you need to read up as much as you can.
Which marketing automation blogs do you follow for your daily dose of marketing automation? Let us know at [email protected] and who knows, maybe we feature that blog in our updated marketing automation blogs list!